Salesforce & Email Marketing Consulting

Detail-driven. Dependable. Always there when it matters.

I work as a supplemental member of your team—available to answer questions, troubleshoot, and jump into projects as they come up. Think of me as your in-house Salesforce and email marketing resource, with clear communication, deep technical expertise, and a track record of client relationships that last for years. I work either independently or with a supporting team depending on project size. I’m always your daily point of contact.

Schedule a call See my services

Salesforce & Email Marketing Consultant
Working remotely from Grand Rapids, MI
In the Salesforce ecosystem since 2013

What I do

Services

I work with clients on an ongoing, retainer basis—providing reliable, expert support rather than one-off fixes.

Salesforce Administration & Development

I lead the design and translation of operational processes into automated systems using flow, Lightning components, and advanced integrations. Experienced in managing large datasets (500K+ records) and connecting platforms using managed packages, Zapier, or custom API development. I’m equally comfortable as a hands-on builder or as a solution architect guiding a team.

Sales Cloud Flows Lightning NPSP Data Architecture Apex Zapier

Email Marketing Production & Automation

Day-to-day execution of email template building, QA, and scheduling in Salesforce Marketing Cloud. I bring an eye for design, light copywriting support, and advanced skills in data extension building and AMPscript for audience segmentation and dynamic content. I can also analyze performance and advise on strategy. I have particular depth in fundraising and membership campaigns.

Marketing Cloud HTML Templates AMPscript Automation A/B Testing Analytics

Kind words

What clients say

I’m proud of the relationships I’ve built—here’s what some clients have shared.

She listened closely to me, understood clearly what I was looking for, and gave me back a process that was more efficient and elegant than I hoped for. Her communication was clear and timely, her knowledge is deep, and she completed this job quickly and accurately.

Kate Cardwell — Acoustical Fulfillment

Stephanie is very thoughtful in her suggestions for our potential email automation needs and Salesforce environment. I would definitely work with her again.

Reid Badgett — BrightScale

Project spotlight

American Public Media

Since 2022, I’ve served as a project lead for American Public Media’s Salesforce Marketing Cloud email program — managing a team of two and overseeing most email production for their fundraising campaigns and newsletters across multiple programs including Minnesota Public Radio, The Current, YourClassical, and Marketplace.

The workload averages 15–30 hours per week depending on campaign season, covering 15–20 fundraising campaigns per year alongside a regular weekly and monthly cadence of newsletters and one-off sends. I scale support up and down to match the variable intensity of drive periods and campaign schedules.

Each email is built using a combination of Marketing Cloud template blocks plus custom HTML, with dynamic content and audience segmentation powered by AMPscript and filtered data extensions.

I collaborate with internal teams for visuals, voice, and QA, providing guidance to increase engagement.

Emails are scheduled primarily using user-initiated sends and Journeys.

4 years ~4,000 hours Membership drive revenue performance: $500K+

HTML AMPscript SQL A/B Testing CloudPages Data Extensions Automation Studio Journey Builder Performance Reporting

Excerpts from example newsletters

Let’s talk

Get in touch

I’m always happy to learn about your organization and operational challenges that I can help with. Whether you have an immediate project in mind or just want to explore what better Salesforce or email marketing support could look like for your organization, reach out.

Grand Rapids, MI (EST)

Available for remote engagements

Ready to get started?

The best way to connect is to book a call directly on my calendar. I typically respond to new inquiries within one business day.

Schedule a call →

Prefer email? Reach me at stephanie@luminate.dev